Why We Celebrate International Women’s Day

by | Feb 28, 2020 | Marketing | 0 comments

Each year on March 8, women and men around the world come together to recognize International Women’s Day (IWD). Not only is this day about celebrating mothers, daughters, aunts and grandmothers, it’s also meant to recognize female business owners, CEOs, entrepreneurs, teachers, caretakers, and every female who has worked to level the playing field and pave the way for a brighter future for upcoming generations.

At Gravity Junction we’re not only honored to serve our amazing clients, many of whom are badass female business owners and entrepreneurs, we’re proud to be one of the 12.3 million women-owned businesses in the U.S.

As a business that is predominantly owned and operated by women, this day holds a special meaning to us. Since 1972, when the U.S. Census Bureau first started offering data on women owned business, the number of women-owned businesses —
a business that is at least 51%¹ owned, operated and controlled by females — has multiplied 31 times, increasing from 402,000 to 12.3 million in 2018.

Aside from that:

  • Women-owned businesses now employ 9.2 million people, forty times more people than they did in the 1970s.
  • 40% of U.S. businesses are owned and operated by women.
  • Revenue from women-owned businesses increased from $8.1 billion to $1.8 trillion
  • From 2007 to 2018, business in the U.S. increased by 12%. Of that 58% were women-owned businesses.

To put it bluntly, women in the U.S. have an enormous impact on our economy.

Led by founder and CEO Sharla Crawford, we are proud to say Gravity Junction is one of the women-owned businesses fueling our economy.

Sharla began her career in the fast-paced world of restaurant management, then transitioned into sales and network marketing before starting Gravity Junction in 2009. While Gravity Junction is a full-service marketing agency and web development shop, Sharla’s mission has always been to help other businesses, especially women-owned businesses, thrive.

“I had no clue my path would lead me here, but I’ve never felt so professionally fulfilled and inspired. I adore what I do every single day. I appreciate and love working with our clients, and the strong, talented women on our team here at Gravity Junction. I have to say that while always appreciative of recognition, especially of the women of history who were bold enough to wrestle the status quo to the ground, I try to never categorize myself in business, by my gender. My clients, who happen to female … and my team members, who also happen to be women are phenomenally smart and talented. I’d like to be recognized and my team to be recognized for what we bring to the economy and less for how we use the bathroom.”

From care managers, credit experts, realtors and everything in between, we’ve had the honor of working with the best and brightest females in their respective industries.

These women have seen a need in their communities and started businesses to address those needs.

MEAH Health Navigation

After experiencing the struggle of taking care of elderly family members while balancing their own families, careers and everyday lives, Leah Maul and Melissa Mehrlich of MEAH Health Navigation, made the decision to launch a business to help others in similar situations. Leah and Melissa now work full-time, accompanying loved ones to appointments, helping them find the appropriate resources and stepping in when an “extra daughter” is needed but not available.

As for partnering with Gravity Junction to support their business, Leah shares, “Working with the team at Gravity Junction has been an awesome experience. As a women-owned business ourselves, we are grateful to collaborate with other talented and forward-thinking women.”

Improve Credit

After her identity was stolen in 2001, Wanda Strickfaden’s credit was in poor shape. Wanda spent hundreds of hours trying to restore her credit and from that experience, she decided she wanted to make a career of helping others battling identity theft and credit issues.

Through confidential partnerships, Wanda has helped many frustrated colleagues and businesses to expand. Her no-nonsense approach to credit building, credit repair and credit maintenance is highly effective. In the midst of the abundant credit scams in operation today, Wanda’s team is a proven, shining example of how to do it right the first time with a high success ratio among her clients.

Thank You, Thank You, Thank You,

As we conclude this love letter to all of the strong, driven and determined women on International Women’s Day, we just want to say thank you. Thank you to those women who came before us and forged the path so we could do what we love so much today. Thank you to those women who may be fearful but still continue to pursue their passions in spite of their fears. And thank you to the men who support us, encourage us and stand with us.

Let’s work together to help you accomplish and exceed your business goals.


1 Fast Company


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